BRAC

Military GI

Popular military blog, MIlitary GI says, "With so many Americans...villifying and disrespecting soldiers as they return from the middle east, Cumberland County, NC is a reminder people still care....Hopefully this will spark an outbreak of "Soldiers' Sanctuaries".

Tactic: Publicity
Target consumers:

Military Supporter

Those with an unwavering devotion but no direct connection to the troops that fight for our country.

Military Connected

Current enlistees, veterans, multi-generational military families, military enthusiasts.

Military

Publications, radio, television and online news sources covering issues that impact soldiers and their families.