BRAC
Sanctuary Press Invite

An invitation to writers and editors at major news outlets to attend the "grounbreaking" ceremony for the World's First Sanctuary for Soldiers. Each invitation features a detachable 3-day pass window sticker "to experience the Sanctuary".
Tactic: Press KitTarget consumers:
News - Local/National
Writers, editors and producers looking for unique story ideas their audiences will find interesting.
Military
Publications, radio, television and online news sources covering issues that impact soldiers and their families.
Conservative
Right-leaning media personalities, writer and editors.