Fayetteville CVB

Exercise Your Freedom of Choice

Exercise Your Freedom of Choice

For travelers looking for a place to rest, Fayetteville has one of the largest selections of hotels off I-95.

Tactic: Billboards
Target consumers:

Military

 Current enlistees and their immediate families

Military Connected

 Veterans, multi-generational military families, military enthusiasts

Patriots

 Flag-waving Americans

Small Town Explorers

 Retiree road-trippers who enjoy exploring small towns