Fayetteville CVB

The IBX (Inner Banks) newsletter features Fayetteville as a patriotic destination you must experience.

Tactic: Publicity
Target consumers:

Military

Current enlistees and their immediate families

Military Connected

Veterans, multi-generational military families, military enthusiasts

Patriots

Flag-waving Americans

Small Town Explorers

Retiree road-trippers who enjoy exploring small towns

News-Local/National

Writers and editors looking for unique story ideas that will inform and impact their readers' lifestyles.