nicole shoes
Justlikethat1
nicole's JUSTLIKETHAT poster series appeared at the World Shoe Association trade show in Las Vegas. Each poster features a clever idea that makes life a little easier - just like nicole shoes.
Tactic: PostersTarget consumers:
Women On-The-Go
Women with a lot to do and little time to do it.
Style Conscious
Women who want a fashionable shoe, but don't want to sacrifice comfort.
nicole Customers
Retail and online nicole customers.
Independent
Urban and suburban shoe stores offering limited, exclusive brands.
Department Stores
Recognized department stores with national distribution
Prospective
Independent and department store retailers who do not carry nicole shoes.
Fashion and Lifestyle Publications
Editors from national publications who write about the latest fashion and lifestyle news.
Footwear Trade
Editors from key industry footwear publications who follow fashion trends and general trade news.
Marketing Trade
Writers and editors of marketing-related trade publications who cover new and innovative ideas in the marketing industry.